It became the VAIO Windows 10 Mobile
VAIO raises the curtain on new Phone Biz, a phablet Windows 10 Mobile midrange characterized by a very accurate hardware equipment. The shell is made of aluminum, the 5.5″ display has FullHD resolution, SoC and RAM allow you to take advantage of the Continuum mode.
VAIO is a brand that will probably be familiar to those who have followed the trend in the notebook market and has enjoyed the notebook line that Sony had marketed using that mark. The events of the portable division of Japanese manufacturer are well known, in 2014, Sony has sold to JIP (Japan Industrial Partners), a Japanese investment fund that, slowly, began to rebuild the business laptops, starting from the mother country and expanding the activity until reaching the US market.
VAIO has given signals rather eloquent want to explore the market of Windows 10 Mobile smartphones: the first clues to this effect emerged in the fall of 2015, on the occasion of the Windows 10 Partner Device Media Briefing. The VAIO brand had been reported clearly between Microsoft partners engaged in the production and sale of Windows 10 Mobile devices for the Asian market.
Widespread evidence in recent weeks are reflected in the new Phone Biz, a phablet Windows 10 Mobile which is designed not to go unnoticed in the segment. Looking at the technical details, it soon becomes clear that this is not one of the many Windows Phone / Windows devices 10 mobille low-end products in Asia and destined to be rebranded and marketed in the international markets, as a device that immediately highlights a constructive care and attention to the design that is in line with the canons of construction of the VAIO products.
It starts from the shell made of aluminum and it comes to the integration of a SoC which, together with an appropriate amount of RAM and despite membership in the midrange segment, allows you to take advantage of the advanced features of the Windows 10 Mobile operating system like Continuum.
Detailed technical features include :
- SoC Snapdragon 617
- Display 5.5″ Full HD
- 3 GB of RAM memory
- 16 GB of storage memory, expandable via microSD up to 64 GB
- 13 megapixel camera
- Connectivity LTE, Wi-Fi ac, Bluetooth 4.0
- Battery 2800 MAAH
- Support for the Continuum of Windows 10 Mobile mode
The sale price was set at 50,000 yen (about $442 exchange rate) for the SIM Free version. VAIO plans to distribute the Phone Biz in April, in collaboration with the Japanese mobile operator NTT Docomo.
In light of the above, some final remarks appear appropriate. First, at the time, the arrival of the smartphone in the market appears unlikely. Secondly, as mentioned, VAIO Phone Biz is a Windows 10 Mobile which, at least on paper, cannot be considered ” anonymous ” and not only for the design.
It is a midrange with a hardware equipment that has no equivalent in the catalog of smartphone Lumia Windows 10 Mobile, articulate – for now – in the proposed low-end (Lumia 550) and high (Lumia 950/950 XL), and also expanding the scope of observations to other brand alternatives are scarce.
Considerations on the one hand, hey grow regret for not attend the distribution of the device in the European market and second leading one to think positive for the ecosystem grow the arrival of Windows 10 Mobile Phone models like the Biz.
